Spotlight Sports Group (SSG), the global sports media company and parent of the Racing Post, today announced a landmark partnership with Liderform, Turkey’s most popular horseracing information portal.
The agreement will see SSG provide comprehensive US racing content to Turkish racing enthusiasts, marking a significant expansion of the Racing Post’s international footprint.
Under the new partnership, Liderform will offer its users premium US racing content including expert comments, detailed verdicts, and professional ratings. This collaboration brings worldclass racing insights to Turkey’s growing racing community through the country’s most trusted racing platform.
Liderform has established itself as Turkey’s premier destination for horseracing information, providing racecards, expert tips, and comprehensive coverage. The platform serves as the definitive source for Turkish racing enthusiasts seeking reliable, professional-grade racing analysis and data.
The partnership represents the foundation for a broader strategic relationship between the two companies, with plans to expand content offerings and explore opportunities in additional territories. This collaboration underscores SSG’s commitment to growing its global presence while delivering the Racing Post’s trusted insights to new international audiences.
Alper Kahraman of Liderform said:
Racing Post are amongst the most widely recognised names for trusted horseracing insights worldwide, and that includes here in Turkey. We are delighted to be partnering with SSG for the provision of US content. This collaboration will significantly enhance our offering to Turkish racing fans, providing them with the same high-quality analysis and expertise that Racing Post is known for globally. Our users will now have access to unparalleled insights into American racing, backed by decades of Racing Post expertise.
James Fitzpatrick of Spotlight Sports Group commented:
We’re very excited to see our best-in-class horseracing content live in the Turkish market, as we continue to increase our global racing footprint. Liderform have been a pleasure to work with, and their reputation as Turkey’s leading racing information source made them the ideal partner for this expansion. We look forward to building on this relationship and exploring further opportunities to bring Racing Post’s expertise to racing fans across new territories.
The partnership launches immediately, with Liderform users gaining access to SSG’s US racing content across the platform’s digital channels.